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Overcoming a shopping addiction

 When you're trying to spend less on clothes, enjoying fashion might feel impossible, but it isn't. You can still nourish your passion for clothing on a budget, you just have to learn to spend more intentionally.



Being intentional with your fashion budget requires knowing your style really, really well. Do you know what colours you like to wear, what silhouettes and detailing you're drawn to, what items you wear time and again? Maybe you love high waisted trousers and you hate leggings, or you feel great in loose clothes and love colour. Analyse what you wear the most and invest more into those types of pieces.


Once you know your style well enough, you'll start to realise what items you keep bringing into your wardrobe that don't get the wear they deserve, you start to see what your signature style is, and knowing this is crucial to spending wisely.


For me, I know I love tailoring, wide leg trousers, white shirts and blazers are my staples. I also love denim, leggings, trainers, dresses and skirts. I'm a fan of neutrals but I'm just as crazy about prints and colours. Knowing this has been invaluable. It means that whenever a trend comes along, I can quickly know if I'll actually love it in 3, 5 or 10 years time.





Resist the urge to buy something just because all the fashion girlie's are wearing it. Your personal style is unique to you and you should honour that by investing your money into those pieces you wear over and over again.


I'm not saying you shouldn't try new things. Sometimes a trend will be my new favourite staple, but it has to work for you. The long denim skirt trend I know won't be for me, because even though I love jeans, I don't actually wear them anywhere near as much as my trousers or satin/knit skirts.


Here are my top tips for spending less on clothes:


Do a "no buy" - you can choose how long for, whether it be 3 months, 6 months or a year, a no buy can be really beneficial. This can be tough initially but I really feel like it's a necessary step towards unlearning your shopping compulsion. Hannah Martin on YouTube has some excellent videos on how to start your no buy journey.


When you see something you're thinking about buying, realise that you can love and appreciate something without needing to own it. Add the item to a wishlist/Pinterest board. If you're still thinking about it a few weeks or months later (and it aligns with your personal style) and you feel it would fill a gap in your wardrobe, then consider purchasing.


Even if it would fill a gap, do you need it right now? Delay delay delay. If you can't afford it right now, delay the purchase, if you aren't sure about it, delay the purchase. You can always come back to it another time and if the item sells out, trust me, there will be a 1000 more just like it.


Avoid window shopping, at least until you've achieved a comfortable distance from compulsive shopping. It took me about a year of not buying clothes before I could window shop again without issue. It's fun to get inspiration from the highstreet, but ensure the temptation to buy is low before you start doing this again.


Shop your own wardrobe. Most people only use a tiny fraction of the clothes they own, and there can be many reasons for that. Try to have regular mini clear outs, if something doesn't fit or you just don't like it anymore, get rid, it's only taking up valuable space in you wardrobe. Over time you'll have a smaller edit of clothes but they should hopefully only be the items you actually wear and love.



Set a realistic budget, if you want something more expensive, save up for it over time instead of buying it immediately. This will delay the payment, but also give you time to really question if this thing is worth investing in.


Buy the best quality items you can afford. You don't have to buy designer to find well-made items that will last for many years. Pay attention to fabric composition and the construction details of garments, and if there are reviews (H&M and asos have reviews), always read them before purchasing, as you'll often find people saying things like "doesn't fit true to size" or "looks cheap in real life" etc.


I hope this helps, you absolutely can overcome shopping addiction/compulsion, it takes time, daily practice and perseverance. Once you've conquered it you'll have more money for other things, you'll actually wear what you have and you won't feel the need to constantly buy.


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